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Old 17-06-2019, 08:14 PM   #1
csv8
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Post Holden to Cull Holden Commodore to Six Models?

Holden will take the red pen to its burgeoning Commodore range before the end of 2019, despite improving sales for the iconic nameplate.

With 15 variants currently available across two powertrains, three engines and two body styles, reports indicate that Holden's complex Commodore line-up will be pared down to best reflect its best-selling set by the end of the year.

After a slow start, the Commodore is selling more strongly than it has in recent months. In the face of a softening new car market and slumping passenger car sales, the Commodore has lifted to its best figures since its launch with 670 sold in May, and it remains the best-selling large sedan in the country.

However, it’s still around half of what Toyota’s medium-sized Camry sedan sells, and about a third of what Holden’s Colorado - the company’s best-selling model - does in a month.




Many brands across the spectrum are offering vastly simplified powertrain options to their customers, and Holden’s long-held strategy of offering a wide array of specs and options to suit multiple buying profiles – including fleet purchasers and private buyers – isn’t as effective when the sales volume isn’t there to support it.

WhichCar understands that the diesel variants – offered in the base model LT and luxury Calais – are first in the firing line, while the V6 version of the RS may also go in favour of the four-cylinder FWD version to simplify the ‘price walk’ between the various cars.

Similarly, we reckon the V6-powered RS-V may be culled in favour of the four-cylinder RS, while Holden will also be looking hard at the Calais/Calais-V pairing, with the latter likely to survive in its role as range-topper of the Commodore fleet. https://www.whichcar.com.au/car-news...ge-help-holden
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