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| The Bar For non Automotive Related Chat |
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29-04-2019, 10:32 PM
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#31 | ||
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FF.Com.Au Hardcore
Join Date: Jul 2009
Location: Brisbane
Posts: 1,291
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Sport advertising, and motorsport advertising in particular, usually centres around brand preference.
Where the consumer will be buying a product anyway, the advertising sways them into a particular direction. If there are two servos close by, their price per litre is around the same, and one is Shell and the other BP; by sponsoring DJRTP Shell hope you'll choose their product. |
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30-04-2019, 08:08 PM
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#32 | ||
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Regular Member
Join Date: Apr 2006
Posts: 471
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In my younger days I probably was more prone to buying a product that sponsored a Ford. Coco-cola certainly got a thumbs up from sponsoring a particular red mustang. I still do favour some things but not as fervently as when younger.
If a driver or team swaps out from Ford however they are off my active list until they return. The only exception was Moffat when he went to Mazda. I could however never barrack for Holden in a race. |
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30-04-2019, 10:04 PM
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#33 | ||
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FF.Com.Au Hardcore
Join Date: Sep 2014
Location: Catland
Posts: 3,388
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Sport sponsorship definitely sways my opinion of an organisation. For example, when GM sponsored ManU with Chevy on their shirts, which then completely left the European market while the logos played on, it convinced me they are a beer short of a six pack.
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I6 + AWD |
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01-05-2019, 12:03 PM
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#34 | ||
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I am Batman
Join Date: Jul 2010
Location: Central Coast
Posts: 1,764
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nope, not at all.
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Rebuilt Boss260 with #Kellogs 1500hp forged and balanced crank#Manley forged flattop pistons with a 9.5/1cr#4340 forged h-beam rods with arp bolts#Clevit performance rod and main bearings#full ARP headstud kit#total seal rings#Mantic twin plate development clutch and lightened flywheel#Mellings uprated oil pump#Mainforce Performance Supercharger kit#AU motorsport 345mm big brake kit. Now sat on an engine stand going nowhere
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01-05-2019, 12:33 PM
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#35 | ||
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T3/Sprint8
 
Join Date: Jan 2005
Location: Australia
Posts: 15,898
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I got to say sports sponsorship has not influenced me much buying X product.
I might show allegiance during a discussion but thats about it.
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Tickfords T3/TS50 '02 Sprint8 manual Sept 24 '16 Daily Macan GTS "Don't believe everything you read on the internet. Abraham Lincoln" |
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01-05-2019, 05:40 PM
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#36 | ||
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FF.Com.Au Hardcore
Join Date: May 2006
Location: In my happy place
Posts: 5,432
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I don’t know, I recon loads of tennis fans buy Kia carnival’s
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Pariahs C.C. What could possibly go wrong I post images with postimg.cc (so I don’t forget) |
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Re: Do sport sponsorship/advertising sway your opinion?
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