[Zigman]

The problem is Ford Australia says it's up to the dealer to advise you of the upgrade and so wash their hands of the issue, and the dealer says it's up to Ford Australia to inform their customers.
Essentially, Ford Australia are washing their hands of customer's issues with Sync 3. They don't want to know about it and hope you will just go away.
Earlier this year when I had a support case open with Ford Australia in relation to the many software bugs with Sync 3, they closed the case by sending me a "goodwill" letter offering money. Clearly Ford Australia's solution to the issue to pay off customers and hope they go away.
I live in hope that Ford Australia will face up to their responsibilities and one day fix a faulty product - hopefully before my warranty runs out.