Quote:
Originally Posted by spyman03
Hey,
Did you ask them about their advertising of it or did you ask about it....lol
Didn't listen to ya it sounds like
Spyman
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I hope Ford "Marketing" have finally recognised the massive FAIL in their Marketing Strategy - by exclusively targeting insipid 20 something females, who they seem to assume are only interested in two F's.........NO, not that....boring Fuel Economy and Facebook.
If they ever recognise there is a much wider market (than girls who are generally not interested in driving), and re-discover some testosterone, and emphasise outstanding Driving Dynamics, Exhileration, Sport Performance (etc) - and even Sex Appeal, they might run the risk of gaining some street Credibility - and actually sell some cars.
They could not go wrong by revisiting the old BA TV Ad.....which actually sold cars !!
http://www.youtube.com/watch?v=iDaLxN5FIjE