Re: 2014 Falcon Sneek Peak
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Quote:
Originally Posted by stevefreestyle
I hope Ford "Marketing" have finally recognised the massive FAIL in their Marketing Strategy - by exclusively targeting insipid 20 something females, who they seem to assume are only interested in two F's.........NO, not that....boring Fuel Economy and Facebook.
If they ever recognise there is a much wider market (than girls who are generally not interested in driving), and re-discover some testosterone, and emphasise outstanding Driving Dynamics, Exhileration, Sport Performance (etc) - and even Sex Appeal, they might run the risk of gaining some street Credibility - and actually sell some cars.
They could not go wrong by revisiting the old BA TV Ad.....which actually sold cars !!
http://www.youtube.com/watch?v=iDaLxN5FIjE |
Most young people arnt interested in driving, not just women.
They did a survey and the younger people saud they'd rather take public transport as they can play with their phone/tablets etc.
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2016 FGX XR8 Sprint, 6speed manual, Kinetic Blue #170
2004 BA wagon RTV project.
1998 EL XR8, Auto, Hot Chilli Red
1993 ED XR6, 5speed, Polynesian Green. 1 of 329. Retired
1968 XT Falcon 500 wagon, 3 on the tree, 3.6L. Patina project.
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