Quote:
Originally Posted by BENT_8
Lol, how many of those 12 segments do both have an entrant in?
7 and its 4-3 in Holdens favour.
You can cut that back to 6 soon and take out the subcompact segment as both manufacturers are abandoning it but in its replacement, Subcompact SUV, Holden has a huge advantage.
The only place Ford has a genuine advantage over Holden is in the 4x4 ute market when comparing apples with apples.
|
But you're not comparing apples to apples, the moment you ignore vehicle age, sales mix and pricing,
your comparisons are out the window.
Notice that most of Holden's sales leads are in the subcompact cars and SUVs,
could that be because of recent discounting to push sales???
The Equinox (new) vs Escape is pretty line ball and i'd be prepared to concede
that Equinox sales mix might be richer while escape could have a lower sales mix to level sales..
See how this goes, it's not all about sales numbers in a vacuum, Ford dropped
its Ambiente Focus a few years back and started with Trend up over $23K
boom, there goes sales but not the kind you really want to have..save for $17,990 Astras..
On and on it goes, the worst of it is Colorado 4x2 and 4x4 are way less costly to purchase that ranger
Again Trailblazer versus Everest - try getting a decent Everest for under $60K without giving up stuff...
new Escape will be with us in the near future but I realise that until Ford has new product here now,
it is really at the mercy of the market but equally, Holden would gladly trade 1600 of its other sales
to have 1600 more 4x4 Colorado sales...be under no illusion about that, they would love to be where Ford is.