Quote:
|
Originally Posted by guzzis3
They are a halo brand.
Ford would have stopped making mustangs in the 70's if it were just about money, but they and the many owners of AML know they can use the brand as a marketing tool to funnel buyers toward their more pedestrian offerings.
Same reason David Brown bought them in the 50's. Also ego of course...
|
Whose pedestrian cars are they being funneled towards? No manufacturer owns them, bar AMG having a couple of percent stake. You'd think if you charge hundreds of thousands of dollars for cars you'd have had more than 2 years out of 107 being profitable. They are a cash black hole and have been for their entire history. I mean 7 bankruptcy's? C'mon, that is insane they are still around.
Quote:
|
Originally Posted by Mr Brooksy
They may be sub par in that segment, but up until the most recent offerings they were the most beautiful thing, on any road, anywhere!
|
That is true. The DB9 etc were bloody gorgeous. Not so sure about their current models though. Still nice, but gone backwards a little bit.