I bought my first ever lawn mower not too long ago. Previous houses I had flatmates with lawnmowers, then I spent probably 15+ years in flats, so never had a lawn.
Have never heard of Yard Force, but it looked to have the same motor as the more expensive mowers, my woman liked the colour, and sure, i'd like a bigger deck, but I don't have much of a lawn here, and it's nice and flat, so a little 4 stroke was pretty much ideal.
I think a battery powered job would have been the better option, but they were pricey, and I wasn't sure how good they are. I have to think no worse than what I got, which does the job, but this also cost far less.